Skip to main content
Next Step PM
Back to the library

Any phase · Onboarding

Map your stakeholders

When you join an existing product, quickly learn who matters, what they care about and how decisions are made.

About 3-5 daysEvergreenLast reviewed 5 November 2026

Who this applies to

Skills it builds
Communication and influence
PM types
All
Product types
All
Starting points
Partway through a buildRunning a live product
Ways of working
All
Experience
All
Size of organisation
All

Steps, by experience

Beginner (under 1 year)

  1. Ask your manager and team who the key people are.
  2. Meet each one and ask what they need from the product and from you.
  3. Note who makes which decisions.
  4. Map them by interest and influence.
  5. Agree how you will keep each one updated.

Intermediate (1 to 4 years)

  1. Meet key stakeholders in the first two weeks.
  2. Map interest, influence and decision rights.
  3. Set up an update rhythm.

Experienced (5+ years)

  1. Spot tensions between stakeholders early.
  2. Find the informal influencers.
  3. Use the map to plan your first big decision.

Who can do this

Owner: Product manager

Can be delegated to

  • Delivery Manager: Introduce you to key stakeholders

Reviewed by: Delivery Manager

Tool examples

Miro
Draw an interest and influence grid.
Notion
Keep notes from each conversation.

Definition of done

  • Key stakeholders met
  • Map completed
  • Update rhythm agreed

Common pitfalls

  • Only meeting senior people
  • Not asking about decision rights
  • Waiting too long to meet people

Sources