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Any phase · Ways of working

Send regular stakeholder updates

Short, regular updates keep stakeholders informed and save meetings. Tell them what changed, what is next and what you need.

About 30-60 minutesEvergreenLast reviewed 5 November 2026

Who this applies to

Skills it builds
Communication and influence
PM types
All
Product types
All
Starting points
All
Ways of working
All
Experience
All
Size of organisation
All

Steps, by experience

Beginner (under 1 year)

  1. Agree who gets updates and how often, for example every two weeks.
  2. Use the same short format each time: what we did, what we learned, what is next, what we need.
  3. Include one number that shows progress towards the outcome.
  4. Flag risks early, with what you are doing about them.
  5. Keep it short enough to read in two minutes.

Intermediate (1 to 4 years)

  1. Use a consistent, short format.
  2. Include outcomes and risks.
  3. Tailor for each audience.

Experienced (5+ years)

  1. Use updates to shape opinion before big decisions.
  2. Share learning and failures openly.
  3. Make updates self-service with live dashboards.

Who can do this

Owner: Product manager

Can be delegated to

  • Delivery Manager or Scrum Master: Draft the update
  • Content Designer: Edit for clarity

Reviewed by: Delivery Manager

Tool examples

Confluence
Use a blog post or page per update so there is a history.
Notion
Keep an update template and archive.
Claude
Paste your notes and ask for a two-minute update in your template, then edit it.

Definition of done

  • Audience and rhythm agreed
  • Consistent short format used
  • Risks and needs flagged

Common pitfalls

  • Long updates nobody reads
  • Only good news
  • Irregular updates

Sources